By
Deryl W Duer
Food Is Big Business!
Americans spend a whopping $1 trillion dollars a year on food. Food is big business to say the least. The rising health concerns that accompany the rising obesity rates have prompted many food manufacturers to focus on key marketing terms, such as low-fat, whole grain, etc., in order to promote their products. For the food industry, mixed messages and confusion are good for business.
Americans spend a whopping $1 trillion dollars a year on food. Food is big business to say the least. The rising health concerns that accompany the rising obesity rates have prompted many food manufacturers to focus on key marketing terms, such as low-fat, whole grain, etc., in order to promote their products. For the food industry, mixed messages and confusion are good for business.